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Ideas for starting a business

If you are planning to start a business, you want to quickly read this short article that has been put together to provide you with some guidance on how to go about this. You may have heard people saying that starting a business is not for the fainthearted. Allow me to add that starting a business is not for people trying to escape a bad situation in their 9-5 job, in the false belief that being their own boss will solve their problems. Starting a business with the wrong motive will surely jeopardise one’s chance of success. Indeed, many people who have carelessly gone down the road of starting a business without adequate mental, social, financial and emotional preparation for the business world eventually find it a uphill struggle. It is always prudent to start a business after carefully considering the demands that it will put on your time and on those closest to you. This is because there will come a point when you need support of others and so you should be able to make a clear and well informed decision that you indeed want to take this path and not just lust over the idea of starting your own business.

Starting a business is not just about having lot of money. Many entrepreneurs start a business primarily because they want a lot of money. Your number one priority should be about service. A business exist to serve its market effectively and efficiently. Effectively, because it must offer the market what it wants; efficiently, because it should do so within the resources it has and at the same time makes profit. Remember, money is simply a reward for serving others. So if you are planning to start a business, let it be known that service should be at the heart of everything you do.

To serve effectively will call for an understanding of your market. It does not matter what you think, sooner or later you are going to find that your market is your boss. Offer them what they don’t want, and they are off to another supplier of services and products. That is just the way things are. So let me ask you these questions now:

1. What is your motive for starting a business?
2. Why do you want to start a business?
3. Is your motive balanced?
4. Will your motive lead to a sustainable business?

Do take your time to answer these questions. Starting a business well is better than starting one in a rush and paying a big penalty later. Read a copy of My Business Is My Business- Learn How To Earn A Fortune, and you will gain practical insight on what it takes to start a business. The book is loaded with lots of stories about good and bad practices of budding entrepreneurs as well as established businesses. The book takes you from ground zero to ground hero. You will find out about some of the myths around money and how these myths stifle creativity and ultimately business success.

Assuming you have taken the time to answer these questions , your next task is to find out what business is most suited for you. You are far better off building a business around your passion than building one around something you don’t really like. Remember, business is about serving. If you don’t like what you do, it will eventually affect the way you relate with your customers and of course hurt your bank balance. So, to get started, you must identify your passion and find ways of turning it into products and services. It might be that you love children and you want to build a business around children. There are so many things you can do. You can sell children’s clothes, you can write children’s books, you can sell children’s games or toys. The list is endless.

The important thing is to know who the target market is for what you are passionate about and sell them products and services that they want. This is easily said than done. You will need to spend some time researching but at all times remember it is not what you think they want but rather what will best serve the needs they have. A washing machine was designed to help working parent speed up their time doing their laundry. The machine itself is a means to an end. Therefore the focus is the end and then the means is what you use through your products and services to address the end- so to speak.

With the above in mind, your next task is to identify your passion, then find out how you can use it to serve a market with a need for the solution your passion provides. For a step by step guide on how to start a business from scratch, I highly recommend ‘My Business Is My Business- Learn How To Earn A Fortune – endorsed by Mark Victor Hansen an international bestselling author of the Chicken Soup For The Soul Empire. To order a copy visit and You can also join our online business startup school for a risk free period of 30days by visiting

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