Marketing Training Course| learn direct and online marketing training course

Marketing-Masterclass-Training-Course

Course Name :

Marketing-Masterclass-Training-Course

Target Audience :

Managers, Directors, Business Owners and Self Employed Individuals

Venues

Date	Time	Venue
20-06-2012	9.30am- 4.30am	145-157 St John Street, London EC1V 4PY or Central London depending on location
22-11-2012	9.30am- 4.30am	145-157 St John Street, London EC1V 4PY or Central London depending on location
12-06-2012	9.30am- 4.30pm	Msnchester
11-08-2012	9.30am- 4.30pm	Manchester
29-06-2012	9.30am- 4.30pm	Birmingham
16-11-2012	9.30am- 4.30pm	Birmingham
10-09-2012	9.30am- 4.30pm	Newcastle
26-09-2012	9.30am- 4.30pm	Exeter
12-09-2012	9.30am- 4.30pm	Bedford
11-09-2012	9.30am- 4.30pm	Leeds
21-09-2012	9.30am- 4.30pm	TBC

Fee :

300

Course Objectives :

Fundamental to this course is helping participants learn proven marketing skills for business sustainability. With the ever changing operating environment that many organisations now face, the need to learn marketing and selling skills for competitive advantage is extremely critical.

The course is suitable for public, private and not for profit organisations and participants will learn the complex factors integral in the formulation of marketing strategies. As part of this course, participants will learn how to effectively promote their products and services to their target market using powerful benefit driven headlines to grab their attention, as well as explore simple but dynamic online marketing strategies for generating well targeted leads.

In regards charities that are moving towards commercial activities, it is very important that you attend this course so that you develop the capacity to influence buyers effectively as price is not always the deciding factors for them.

Contents :

Defining your target market and researching their needs and wants for effective

product development

Exploring market research methodologies and device action plan for gaining

market share

Develop marketing strategies and produce marketing plan using business tools that incorporates the 7 marketing

mix

Tips and strategies for writting effective sales and marketing message and letters.

How to plan effectively for the development of your website, as well as select the right

web-designer- dos and donts you must know about SEO

Checklist for managing your online marketing projects and ensuring website is SEO friendly from the onset

How to develop your database with highly targeted leads and design effective marketing systems

Tips for direct marketing including techniques for qualifying and closing sales

Lots of opportunities for practicing the new skills and knowledge learnt during the workshop.

This course can be delivered in-house for organisations with 10 or more staff as well as organisations outside London region. Contact us today for more information. Participants can also get a qualification certificate from the Institute of Leadership at the end of this session for a small additional fee.